Pete Brown opens the set for My Generation…
A-One, a-two, a-one-two-three-four… Does anything fit better together than beer and music? Of course not. For millions of us, they are the twin foods of the soul, the bacon and eggs of spiritual...
View ArticleT-shirts – coming soon…
These will be available to buy pretty soon. More details to follow. The post T-shirts – coming soon… appeared first on My Generation Beer Co..
View ArticleMy Generation campaigns for the return of the mix tape…
They used to say ‘home taping is killing music’. Just how wrong can you be? When pretty much any music you feel like listening to can be downloaded or streamed at the touch of a button, usually for...
View ArticlePete Brown finds the world’s smallest record shop
The World’s Smallest Record Shop only exists on one or two days a year. It has no permanent sign, and even when it’s open, you have to look carefully to spot it. Most of the time it just looks like...
View ArticlePete Brown’s ode to vinyl
Just down the road from me in Dalston there’s a new vinyl-only record shop. It’s sparsely furnished, with plain wooden racks. And there’s never anyone in there. Every time I walk past, I feel an urge...
View ArticleHas rock music lost its power to shock?
Last week I went to see my favourite band of 2015 (so far) play live at the Roundhouse in Camden, North London. Public Service Broadcasting is a wonderful idea. The band take old newsreel and radio...
View ArticleNostalgia –‘hypchondria of the heart.’
You’ve probably heard the phrase ‘Nostalgia isn’t what it used to be.’ It sounds like a clever neologism, something coined in the last few years as a wry comment on a feeling that became a lucrative...
View ArticleThe importance of music in pubs (and Simply f***ing Red)
Ask most pub-goers why they choose a specific pub as their local, and chances are they’ll have something like ‘My kind of people’ or ‘It’s got a good atmosphere’ at the top of the list, above even the...
View ArticleWe need better beer at music festivals – here’s why
This summer I had the most incredible experience of my life as a professional beer writer. I was on stage in the literary tent at the Green Man Festival. It was noon, and I was opening the stage....
View ArticleLondon is dying
London is dying. You might not think so from the ever-spiralling property prices and the record number of cranes on the skyline, but creatively, artistically, socially and culturally, London is on...
View ArticleLetters to a Young Poet
Be patient toward all that is unsolved in your heart and try to love the questions themselves, like locked rooms and like books that are now written in a very foreign tongue. Do not now seek the...
View ArticleMy Generation Beer collab with Mod Radio
We are dead excited to announce we’ve joined forced with top internet radio station, Mod Radio to become the official beer partner to the station. Mod Radio is growing massively and like us, Mod Radio...
View ArticleTrue friendship – Dr. Lickerman
The Japanese have a term, kenzoku, which translated literally means “family.” The connotation suggests a bond between people who’ve made a similar commitment and who possibly therefore share a similar...
View ArticleWhat is an ‘opportunity’?
An opportunity is an occasion or situation that makes it possible to do something that you want to do or have to do, or the possibility of doing something. In life there are generally three types of...
View ArticleMy Generation Session Pale Ale – now available in keg
Tasting and looking super wicked, we are proud to announce My Gen Session Pale Ale is now available in 30L keg format and we’ve secured a six month deal with Punch to be part of their craft rotation...
View ArticleMy Generation cans…thousands of them
Very happy to have moved into full production of our 330ml cans which are now available on-line, in supermarkets and in a selection of pubs and bars across this fine land. Best served chilled from the...
View ArticleMy Generation Beer wins brewing medal at World Beer Awards 17
It is a special moment in our young history…our first brewing medal…and what a medal to have scooped. We are absolutely made up to have picked up a bronze at this year’s World Beer Awards for our...
View ArticleA big few months ahead! Where to find us…
It’s been a wicked start to the year and we’re absolutely chuffed with the new listings ahead! Supermarkets: So… Tesco will be taking our spanking new 500ml printed bottle national and will be...
View ArticleBig is beautiful – Our super sized pale ale hits Morrisons
As summer kicks in, our 660ml sized big bastard of a bottle of My Generation Pale Ale has found its way onto about 250 Morrisons beer shelves, ready to be placed gently into your fridge. God speed....
View ArticleMy Gen at Cool Brittania Festival, Knebworth
Not ones for nostalgia (!), you can imagine our heartfelt joy when we learnt we could have our session pale ale on tap at the first ‘Cool Brittania’ music festival (31st Aug – 2nd Sept) – the 1990’s...
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